Amazon Sellers Warned of Risky performance Reset Tactic

Amazon Sellers Warned of Risky performance Reset Tactic

This article reveals a 'violation performance reset' method circulating among Amazon sellers, bypassing the appeal process by deleting problematic ASINs and checking confirmation boxes. While some sellers have found it effective, it carries high risks and only addresses the symptoms. The article emphasizes the importance of compliant operations and brand protection. It advises sellers to avoid policy violations and address issues at their root to ensure long-term success and avoid potential account suspension.

12/30/2025 Customs Knowledge
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Amazon Auto Ads Boost Performance with Datadriven Keywords

Amazon Auto Ads Boost Performance with Datadriven Keywords

This paper delves into the refined management of Amazon automatic advertising keywords. Utilizing data-driven selection criteria, high-performing keywords are 'promoted' to manual campaigns, employing a combination of broad and exact match types. Furthermore, it proposes ROAS or conversion rate-based negative keyword strategies for underperforming terms. The aim is to assist sellers in optimizing their advertising structure, improving ad performance, and ultimately achieving sales growth. This approach emphasizes leveraging data insights to enhance both automatic and manual advertising strategies.

12/30/2025 Logistics Industry Insights
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Key Factors in Choosing a Reliable Freight Forwarder for Global Trade

Key Factors in Choosing a Reliable Freight Forwarder for Global Trade

Selecting the right freight forwarding company is crucial in foreign trade. It is important to consider both price and service, avoiding a focus solely on price at the expense of quality service. During shipment, pay attention to restrictions on liquid and powder goods and the packaging of fragile items. Understanding the volumetric calculations for air freight and express delivery is also essential to avoid unnecessary losses. By carefully choosing a freight forwarder, you can ensure the safety and timely arrival of goods. These tips aim to assist foreign trade professionals in achieving smoother logistics arrangements.

07/28/2025 Logistics Encyclopedia
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Key Shipping Terms Like Laycan Help Mitigate Industry Risks

Key Shipping Terms Like Laycan Help Mitigate Industry Risks

LAY/CAN is a crucial clause in a charter party, defining the period within which a vessel must arrive at the loading port. Understanding its meaning and function helps charterers protect their rights and shipowners fulfill their obligations, thereby regulating the shipping market and mitigating potential risks. This article provides an in-depth analysis of LAY/CAN and compares it with Shipment Date and Late Come, aiming to enhance your knowledge of shipping practices. It is essential for navigating the complexities of charter agreements and minimizing disputes related to vessel arrival and cargo loading timelines.

09/26/2025 Logistics Encyclopedia
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Buyer Refuses Payment Over Shippers Misrepresented Cargo

Buyer Refuses Payment Over Shippers Misrepresented Cargo

This paper explores the legal boundaries of a buyer's refusal to pay for goods when the contract stipulates that "the quantity delivered is subject to the quantity reported by the shipper," using an international trade case study. It analyzes the arbitration tribunal's reasoning and provides risk prevention advice for buyers, emphasizing the importance of risk management in international trade. The case highlights the potential disputes arising from quantity discrepancies and underscores the need for clear contractual terms and due diligence in verifying shipment details to mitigate financial risks.

09/26/2025 Customs Knowledge
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Flexport Shipping Bills Spotting Discrepancies to Cut Costs

Flexport Shipping Bills Spotting Discrepancies to Cut Costs

Flexport invoices exceeding initial quotes are a common issue. This article explores reasons like quotes being estimates, hidden fees such as unforeseen duties and insurance, and changes in cargo dimensions/weight. It offers advice to avoid exceeding budget, including providing accurate information, understanding fee structures, purchasing insurance, and monitoring shipment progress. The guide also instructs users on how to verify invoices and file disputes, aiming to help them better understand Flexport bills and control transportation costs. By understanding potential discrepancies, users can proactively manage their logistics expenses and avoid unexpected charges.

11/03/2025 Document Interpretation
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Guide to Korean Proxy Shopping Shipping Customs and Returns

Guide to Korean Proxy Shopping Shipping Customs and Returns

This article provides a detailed analysis of key aspects in the Korean proxy shopping delivery process. It covers shipment channel selection (postal service, personal carry-on, air freight), return and exchange policies, customs clearance procedures, and other important considerations. The aim is to help consumers gain a comprehensive understanding of various delivery aspects involved in proxy shopping, enabling them to make informed purchasing decisions, avoid potential risks, and enhance their overall shopping experience. It serves as a guide to navigate the complexities of international shipping in the context of Korean proxy shopping.

12/30/2025 Logistics Encyclopedia
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Amazon Sellers Advised to Leverage Customer Feedback for Performance

Amazon Sellers Advised to Leverage Customer Feedback for Performance

Amazon sellers can proactively monitor and respond to feedback in "Voice of the Customer" to identify issues in products and operations and take corrective actions, reducing the risk of performance deterioration. Emphasize documenting improvement measures through "Take Action" to demonstrate a proactive approach to problem-solving to Amazon, which helps maintain good seller performance. By actively addressing customer concerns and showcasing improvements, sellers can safeguard their account health and improve overall customer satisfaction on the Amazon platform.

12/30/2025 Logistics Industry Insights
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Google Ads Optimization Score Falls Short on Actual Performance

Google Ads Optimization Score Falls Short on Actual Performance

This article argues that the Google Ads Optimization Score is merely a reference metric and should not be blindly pursued. It emphasizes the importance of carefully considering one's own marketing strategy, budget, product characteristics, and data analysis when adopting optimization suggestions. Continuous testing is crucial to ultimately achieve performance growth, rather than being dictated by the Optimization Score. The focus should be on aligning ad strategies with business goals and leveraging data-driven insights for effective campaign management, not just chasing a high score.

12/30/2025 Customs Knowledge
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